Summary Intrepid Entrepreneur and expert home stager Debra Gould, offers five tips for setting and reaching your business goals. Business Goal Setting – 5 Tips to Success Do you find it difficult to stick to a goal because you always lose momentum after the first couple of weeks? (How many years have you been trying […]

Toronto Star, April 30, 2004 “Listing your house? Don’t forget to fluff it,” by Ellen Roseman Excerpt from The Toronto Star: When selling your house, how can you engineer a bidding war? What are the secrets to finding buyers willing to pay more than the asking price? Price it on the low side, real estate […]

Summary Debra Gould, The Staging Diva® is commonly asked by home sellers whether or not they should change the function of certain rooms in their home to make it appeal to more buyers. Here, Gould shares why it’s important not to make buyers work too hard to imagine their own lives in a space. Home […]

Summary Whether you have an empty room in your home, or you’re trying to sell a vacant house, real estate expert Debra Gould explains 5 reasons why it’s a bad idea to skip home staging and try and sell an empty space. 5 Reasons Selling An Empty House is a Bad Idea 1. People don’t […]