Whether you have an empty room in your home, or you’re trying to sell a vacant house, real estate expert Debra Gould explains 5 reasons why it’s a bad idea to skip home staging and try and sell an empty space.
1. People don’t buy houses; they buy homes.
2. It is difficult to understand how large a room is when there’s nothing in it to use as a reference point.
3. People can’t visualize how furniture will fit in an empty space, and if they’re unsure, they don’t buy.
Empty rooms don’t romance home buyers.
Staged by Debra Gould for her staging company Six Elements Inc.
4. When a room is empty, prospective buyers focus on negative details instead of falling in love with the overall space. Rather than looking at the flow of one room to another, prospective buyers get bogged down in questions like: Is the drywall smooth? Will those bumps in the carpet come out? Why doesn’t the closet have a hanging bar? Why doesn’t that molding fit perfectly? Why is the light switch in the middle of the wall?
5. When a house or even a few rooms are empty, prospective buyers may become distracted from the house itself and shift their focus to the homeowners. Instead of focusing on whether this is the home for them, they may be busy wondering: Is this couple getting a divorce? Has the family left town? Are they selling because they have money problems? This train of thought can then prompt buyers to begin thinking, "Maybe I can put in a low-ball offer since the seller might be desperate." Definitely not the picture you are trying to paint!
Internationally recognized Home Staging expert Debra Gould president of Six Elements will supercharge the appeal of any property. If you’re looking to profit in the real estate market, your best investment may be a ‘decorate to sell’ consultation with Debra. Learn why at http://www.sixelements.com
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