Close to 80% of baby boomers expect to work well into their golden years and many are looking for new careers that will make their lives more meaningful and fulfilling. Home staging is a fast-growing service business for those in midlife wanting to pursue their passions for decorating and real estate.
Finding Fulfillment at Midlife: Home Staging as a Second Chance Career
(United States) January 3, 2008 – The Staging Diva Home Staging Business Training Program fills a crucial need for career training as the trend continues for baby boomers to look for “second chance” careers that will make their lives more meaningful and fulfilling.
Home Staging, a fast growing real estate service career, gives individuals the chance to use their passion for decorating to make a difference in people’s lives.
According to a study reported in Prevention Magazine, “79% of baby boomers expect to work at least part-time well into their golden years.” The study revealed that “a growing number of adults are looking at their 40s, 50s, and 60s as the right time to start fresh in an entirely new field.”
Craving a more fulfilling and meaningful career is one area of focus during midlife adjustment. As adults reach midlife, the importance of achieving goals and doing what makes them happy becomes much more important. This is the time closet authors, entrepreneurs, musicians or artists begin thinking about careers to match their passion for life.
Women are well represented in this trend, with more women than ever using their midlife as a springboard to experience positive career transformations. Most often, these women want to create something that has the ability to help others while at the same time helping themselves.
One of the best-growth service businesses, according to Entrepreneur Magazine, is Home Staging (also known as Real Estate Staging or House Fluffing). This business is particularly attractive to individuals with a passion for decorating and interest in real estate. Home Staging is a very low cost business to start because you don’t need to invest in inventory or a retail location. And, with the slowing US real estate market, the need for home staging services will grow as desperate home sellers look for other solutions than the significant price cuts recommended by their agents.
Home Stagers work with a variety of clients, and no matter what the client’s circumstances, these services often make a huge difference in the lives of their clients. Reasons for selling a house vary greatly, but often real estate sellers have to sell and sell quickly because of personal, financial or medical issues.
For example, many sellers are couples going through a divorce. It is often a huge relief to them when an independent third party makes the decisions about what should be done to get the house ready for sale. They appreciate that the professional home stager has no vested interest in either the husband or wife’s point of view. In many cases by using a professional home stager, the couple makes enough profit to enable them to have down payments for separate houses.
Debra Gould, an internationally recognized Home Staging expert, President of Six Elements design firm and creator of the Staging Diva Home Staging Business Training Program says, “If you’ve been itching to reinvent your life and do something that reflects your real talents, I hope you’ll consider the Staging Diva Training Program. Changing your job, career, or lifestyle may take some work. But if you truly follow your passion, the effort will provide infinitely positive results.”
About Debra Gould, The Staging Diva
Buying decorating and selling six of her own homes in four years lead to an interest in real estate staging which Debra Gould, aka The Staging Diva®:, turned into a new midlife career with the launch of sixelements.com in 2002. Since then, this corporate refugee has staged hundreds of homes in addition to creating the Staging Diva Home Staging Business Training Program in 2004. To date, Gould has trained over 1000 people worldwide to start their own home staging businesses. Debra Gould’s media coverage includes: HGTV, CNNMoney, Wall Street Journal, Woman’s Day, Reader’s Digest, This Old House, CBC National News, Global TV, City TV, CBS Radio and many more.
Six Elements Inc.