Summary The Staging Diva, Debra Gould, explains why aspiring home stagers shouldn’t choose a home staging course based on the credentials it offers. There’s no such thing as a certified home stager Every month there seems to be another home staging association or training organization offering the latest “get rich quick as a home stager” […]

Summary Expert home stager, Debra Gould, explains how home staging is only one piece in the puzzle of a successful real estate sale and gives advice to home stagers worried about their responsibility if a house they’ve staged does not sell. Home staging only one piece in the puzzle of a real estate sale While […]

Pittsburgh Tribune Review – August 28, 2009 “Setting the Stage: Telling a Home’s Story Helps It Sell” by Bob Karlovits Excerpt from Pittsburgh Tribune Review: . . . Debra Gould, a Toronto, Canada-based stager, author and staging instructor, says staging can be known as “house fluffing” or “home merchandising,” but basically it’s the effort to […]

Summary Many aspiring home stagers who live in small rural towns worry about whether or not their area can support a home staging business. Here expert home stager, Debra Gould, shares some practical advice for anyone in that position. Home staging is not reserved for city slickers The decision of whether or not to start […]