The Globe and Mail, April 22, 2006 Go fluff yourself Planning a spring makeover? Don’t splurge, purge. By Janice Lindsay Excerpt from The Globe And Mail: With real-estate season heating up, there’s a new professional getting busy. The home fluffer, a.k.a. the stager, is becoming de rigueur for the good reason that she or he […]

Summary The spring months are traditionally the busiest time of the year for residential real estate. Staging expert Debra Gould, also known as The Staging Diva® shares 8 tips to get a home to stand out from the competition from other houses for sale in a slow real estate market. 8 Steps to Turn Your […]

MoneySense Magazine, April/May 2005 “Winning the Real Estate War, ” by Julie Cazzin Excerpt from MoneySense Magazine: Coldwell Banker Realty tracked 2,772 properties, ranging in price from $229,000 (U.S.) to $4.8 million, in eight major U.S. cities. It found that while the average home was on the market for nearly 31 days, the typical staged […]

Summary Intrepid entrepreneur and home staging expert, Debra Gould, ponders a quote by Anais Nin and shares why it was worth it for her to take some risks to follow her dream of running a new type of business. Is pursuing your business dream worth taking some risks? “And the day came when the risk […]